What are some helpful and FREE resources tools you can utilise every day to get you PR.
What does being a leader mean if you can’t share your knowledge. Here at eden communications we believe in empowering our clients to achieve their success. We’re also always happy to share our resources! So, with that, here are some of our faveourite FREE tools that will help with your day to day!
Bitly is a link management platform that lets you harness the power of your links by shortening, sharing, managing and analyzing links to your content. Unlike most URL shorteners, Bitly goes beyond shortening by letting you brand and customize links, track real-time click data and learn your top referrers and locations, for each link and for all links, in aggregate.
Influencer Marketing Hub aims to provide the most comprehensive reviews of marketing software and services globally, enabling brands and marketing decision makers to make smarter decisions around their marketing stack. They have some incredible free tools available such as the micro vs macro influencer analysis tool, the Follower growth tracker and the sponsored post calculator. Another great resource is the annual influencer industry Benchmark Reports sharing market trends and predictions for the industry.
Linktree allows you to create a personalised and easily-customizable link, that houses all the important links you want to share with your audience. Great for when you have multiple sites or links you want to share. The audience can access all of them in one go!
Best Hashtags allows you to see what some other related top performing hashtags are so you can optimise your hashtag use across your social media platforms. It literally generates your top 10 hashtags for you!
Canva is an online design and publishing tool with a mission to empower everyone in the world to design anything and publish anywhere. Great for those of us who can’t afford a graphic designer or just want to mock something up quickly.
HARO stands for ‘Help A Reporter Out’ and is run by Cision, the world’s largest media database. They send out three emails a day with a variety of media requests for talent or even story topics that global media outlets and journalists are working on that you can contribute to. Just respond to the requests with the details in the alert and boom! It could turn into a secured article.
Sourcebottle is an Australian call out for media and bloggers to connect with experts and business for their stories. You can sign up for the Drink Up! Email alerts and get notified daily when a journalist is seeking a talent just like you! It’s a great place to start for all businesses dipping their toes into PR.
Pexels is a free stock photo and video website and app that helps designers, bloggers, and everyone who is looking for visuals to find great photos and videos that can be downloaded and used for free.
We hope these tools can help you even just a little bit!
All the best and talk soon!
